
02 / HumanPortrait · Documentary · Brand
Human.
Posture, expression, tension and the second before somebody remembers the camera is there.
Direction matters. So does knowing when to stop directing and watch what happens next.The edit
People at work. People at ease. People trying not to smile. The useful details are usually smaller than the pose.
A portrait should know something about the person in it.


01-02 / PresenceLet the person carry the frame

03 / ContextWork is part of the portrait


04-05 / PostureSmall gestures, useful information


06-07 / Between framesObserve before correcting

08 / SpaceEnvironment without losing the person


09-10 / PersonalityEnough direction, then room
The rule
Do not sand off the strange little thing that makes somebody recognizable.
Polished enough to use. Human enough to remember.
Go deeper
Related edits.
Portraiture can live in a campaign, a documentary frame or a working environment. The category is the feeling, not the job title.